Would you like to earn an extra £10,000 or more each month?

 Are you the type dentist that wants to focus on providing high quality treatment and care your patients?

Are you the type of dentist who was incredibly busy looking after their patients and has little time or interest in the business aspect of your practice?

Are you the type of dentist wants to provide a high standard of living your family?

If these questions described you read on as if this short blog I can show you how by putting patients first you could improve the standard of living your family.

 

Bottlenecks in business affect your bottom line. For your patients to happily spend their hard earned money with you, you must make sure that patients have access to your services as quickly and easily as possible, and this will mean identifying any bottlenecks that prevent your patients getting to you.

One of the most common bottlenecks in a dental practice is how the telephone is answered. A recent survey of 100 dental practices showed that of 600 telephone calls made, 6 to each randomly selected practice, 34% of calls were unanswered. Of these 204 calls 126 were diverted to an answering machine and the remaining 78 were completely unanswered.

If these figures were representative of your practice what impact would it be having on your reputation, perceived level of care and your bottom line?

 

Research shows that

65% of callers cancel a call if it is not answered within four rings

95% of first-time callers won't leave a voicemail

20% of first-time callers don't call back if the line is busy

85% of first-time callers won't call back if the call is answered.

 

How much is it costing your practice for your telephone not to be answered professionally and in person every time?

You never get a second chance to make a first impression!

 If you would like to discuss how you can improve customer service, first impressions and handling of telephone calls so that you can put your patients first and then reward your family please e-mail me on Jane@theInstituteofdentalbusiness.co.uk or call me on (07989) 757884.

In the meantime if you've got any personal experiences of tragically bad telephone conversations please let me know. And don't get me started on Lloyds TSB call centres and customer service they are the worst I have ever come across.