How similar is dental business coaching to dentistry?

How similar is dental business coaching to dentistry?

When I sold my practice and concentrated on dental business coaching many people commented about what a massive change of direction this was for me and how different it is from dentistry. Curiously, I find the process of dental business coaching as being  very similar to being a dentist and serving my patients.

Some patients would call the practice because they had pain or dental problem that required emergency or urgent dental treatment. Similarly, clients call because they have an immediate problem in their practice that requires urgent or immediate support for the principal. For some the problems are lack of finances, bank loans being called in, ever increasing debt, troubles and falling out within the team, inability to recruit, insufficient patients, NHS claw black, loosing NHS contract, stress, anxiety worry etc.etc.

Most other patients came to the practice, not because they had a problem, they wanted me and my team to help them improve the health, comfort and beauty of their mouth and smile.  Others, wanted us to help them maintain a mouth that they were happy with. Coaching clients call or e mail me, not because they have problem that need solving, they are doing well and still want to improve their practice, the cohesion of the team, improve customer service, patient satisfaction, referrals, testimonials, reputation etc etc. Some recognise that if their practice is not improving it is deteriorating and they would like some assistance to ensure that they are continually improving standards.

• As you look at your day list and notice the emergency patients ask yourself "What are the current or potential emergencies that I need help with in my practice?"                                
• As you see your regular patients whose mouths, and smiles you are helping them improve, ask yourself "Where are the areas of improvement in my practice?"                                                      
• As your see your regular patient who are attending for their 6,12, 18 or 24 month routine examination, ask yourself, "When was the last time that my practice had a routine business health check?"

Whatever your motivation, give us a call, 07989 757 884, discover how we can help you and your practice stay healthy.

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